Click Fraud-Growing Concern
If your law firm is currently engaged in Pay-Per-Click (PPC) advertising campaigns, then careful monitoring of your click through rate and your bounce rate is even more of a necessity now than ever before.
Hiring Law Firm SEO Professionals
The decision to take the leap into the 21st century and hire an SEO professional to market your law firm’s website may be one of the most important steps in your marketing program.
Why Page Rank Isn’t Enough
Having achieved a high page ranking on search engines like Google does not guarantee that your law firm will be successful in turning prospects into clients.
Emotion in Advertising - How It Can Help Attorneys
In spite of the fact that emotion influences every considered purchase, many legal marketers fail to include much more than facts, figures and statistics in their advertising for law firms.
Yellow Pages or Web Pages- Where Should Your Law Firm Invest?
When we meet with new clients we typically perform a review of their past and current marketing efforts and often find a great hesitancy to reduce yellow page spending.
SEO For Corporate Law Firms- The Missing Link?
When we talk with large corporate law firms with strong regional or national reputations, they often wonder why SEO and our proprietary news engine products would be a valuable tool for their firms.
Web-Marketing For Attorneys-Leadership Has Its Benefits
Your personal injury law firm has just set goals for developing new business in 2009 and now is the time to evaluate the array of marketing tools you have to choose from. Is your firm willing to take any risk to generate the new business you need?
Marketing Budgets For Law Firms- How Much Is Enough
Clients often ask us how much they should spend on marketing their personal injury law firm each year. Here are a couple of tidbits of information to start off your thinking in the New Year
Broadcast Media for Law Firms-Why You Shouldn’t Be “Buy Yourself”
Many large law firms seem to continually increase their TV advertising budgets in all broadcast markets, which leave smaller firms feeling at a disadvantage when it comes to effectively marketing themselves due to their budgetary limitations
Legal Website Content for Attorneys-Why Content is King.
Whether you are creating a new website, or redesigning, updating or just adding new copy to your current website, I cannot stress enough how important it is to have high quality content.
Kevin Quinlan
Lawyer Marketing 101
208 East 51st Street
Suite 309
New York NY 10022
212-759-1126
Lawyer Web Design
Attorney Internet Marketing
SEO Services for Lawyers
TV Advertising for Law Firms
Media Buying
Disclaimer: The Information contained in this newsroom is intended as a general guide only and does not replace a marketing program designed specifically for your law firm after one-on-one consultation.
